Netflix Is Testing a Feature That Will Allow Viewers to Speed Up Content and Directors Are Pissed

Netflix Is Testing a Feature That Will Allow Viewers to Speed Up Content and Directors Are Pissed
There's much more streamable content than there are hours in an average human life, meaning it's easy to feel overwhelmed by all of the stuff you want to watch. Netflix is trying to remedy this with a controversial new move — the ability to speed up what you're watching.

Taking a page from the podcast playbook, the company is testing out a feature that will allow viewers to speed up or slow down the content as they view it on their smartphones.

The new feature was reported by Android Police, who pointed out that content could be slowed down to 0.5x speed or sped up to 1.5x speed.

Speaking with The Hollywood Reporter, a Netflix representative confirmed that the feature was being tested and would be available on all Netflix content. 

"We're always experimenting with new ways to help members use Netflix," the rep said. "This test makes it possible to vary the speed at which people watch shows on their mobiles. As with any test, it may not become a permanent feature on Netflix."

The news has since sent ripples through Hollywood as directors get pissed that someone viewing their work on a smartphone will not be doing so in the speed with which it was originally intended. Among the most outspoken critics was Judd Apatow:
 
 
 

The Incredibles director Brad Bird echoed those sentiments: